Overview

Dr. Jonah Berger, one of the world’s foremost authors and researchers on human decision making, joins Tim Riesterer, Chief Visionary at B2B DecisionLabs, to help launch a brand-new research and advisory service that provides insights based on rigorous research studies and real-world execution in B2B marketing, sales, and customer success.

Categories

Memorable messaging and marketing , Customer acquisition , Customer retention , Customer expansion

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