Overview

This report was published in 2016. Please consider it a look-back at pre-COVID times.

Four out of five companies are unable to train as many reps as they want on the skills they need. Among companies experiencing the B2B sales training shortfall, 56 percent say their biggest concern is taking reps out of the field—the highest rated limitation to training access.

Our State of the Conversation Report, “Beyond the Classroom: New Trends in B2B Sales Training,” looks at the trends and realities shaping some of the biggest training challenges companies face today. It also explores some forward-looking approaches to skills training—such as competency models, custom learning paths, and flexible formats—that can help companies improve training quality and access today.

Categories

Leadership and coaching , Digital sales transformation

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